Knowing how to search for keywords is an essential part of any search engine optimization (SEO) strategy. With the right…
Henry Abiola
By Henry Abiola Content Marketing
Do you serve customers in more than one country? Do any of your customer segments speak different languages? If you…
Are your ads performing better or worse than others in your industry? Without a benchmark like average conversion rates, you…
By Henry Abiola Competitive Intelligence
Using different types of market segmentation allows you to target customers based on unique characteristics, create more effective marketing campaigns,…
When it comes to search engine optimization (SEO), site architecture is foundational. It’s one of those things you really want…
There are 200+ SEO ranking factors that help search engines determine which sites should show in search results and how…
By Henry Abiola Content Marketing
Today’s shoppers demand to know why they should buy from you. In ecommerce, content marketing can be a formidable asset…
By Henry Abiola Content Marketing
Google penalties can be a costly problem. Being removed from search results can cause you to lose traffic, search visibility,…