When you know how to do a competitive analysis, you can create a more informed and effective marketing plan. Researching…
Competitive Intelligence
By Henry Abiola Competitive Intelligence
Creating a brand identity is an exciting step toward growing a successful business. You’re seeing the personality of your business…
By Henry Abiola Competitive Intelligence
Competitive analysis is an important part of the job description for most marketers. You need a thorough understanding of your…
By Henry Abiola Competitive Intelligence
Using different types of market segmentation allows you to target customers based on unique characteristics, create more effective marketing campaigns,…


